Graphic design
Severn Wye
Designing an impactful charity report
Cover and example spreads
Services
Background
Severn Wye are a charity tackling climate change and fuel poverty, by addressing energy – energy efficiency of homes and buildings, encouraging the uptake of renewable energy and influencing energy policy. As the part-time Graphic Designer at the charity, I was tasked with designing their 2020–2022 Impact Report, showcasing their work and positive impact.
Report
Working with the Communications Manager, the report, as the name suggests, is impactful, with large punchy information and pull-quotes. It also works for both types of audience. The ‘flicker’, who wants bite-size summaries, to get the gist of the content. And the ‘reader’, who wants to be able to read the content, without visual distractions getting in the way.
The document is 72 pages long, with one half in English and one half in Welsh.
Portfolio
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Culture Crisis
Website for climate change psychologist
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Kindred Forest
Beautiful website for ethical business
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Adaptavate
Helping building industry get to net zero
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Nuclear Information Service
Authoritative new identity and website
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Target 2030
Helping SMEs save energy and carbon
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Severn Wye
Designing an impactful charity report
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Small Woods
Brand brings clarity to woodland charity
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Nourish Scotland
Promoting food security and dignity
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Refugee Studies Centre
Torn identity creates a professional image
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Soil Association
Campaign raises funds and awareness
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University of Oxford
Branding for project on young migrants
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Good Energy
Rebranding helps to double customers
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University of Oxford
Brand gives research project gravitas
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Ecotricity
Graphic design for renewables business