Soil Association superbugs in pigs

Soil Association—

Campaign raises money and awareness

Services: graphic design / direct marketing

Soil Association direct marketing

Direct marketing leaflet

Soil Association report


We were briefed to design direct marketing materials and a report for the Soil Association’s superbugs in factory farming campaign. We designed the 84-page report and direct marketing campaign, which communicated the complex issue in a clear, concise way. The report raised awareness in the Government and media, while the direct marketing achieved a 4,800% return on the investment in design.

“Powerful solutions to difficult problems. I look forward to working with Advocate again.”

Richard Young, Policy Advisor

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